Outreach and Social Media2018-01-24T03:46:49+00:00

Outreach and Social Media

INFLUENCER MARKETING FOR FARMERS MARKETS

Influencers Panel at the Virginia Farmers Market Conference Strategies & Tips for Engaging Influencers on a Shoestring Notes from the 2018 Virginia Farmers Market Conference compiled by Mary Delicate With the growth of social media – Instagram in particular – influencer marketing has exploded in popularity. It’s not [...]

CONNECTING TO CONSUMERS THROUGH PROGRAMS

photo courtesy of Scottsville Farmers Market By Deborah Smith of the Scottsville Farmers Market Every farmers market faces the challenge of attracting and connecting with customers and the Market in Scottsville is no different. This small market on the banks of the James River in the historic town of [...]

LESSONS LEARNED IN GROWING A FARMERS MARKET

Courtesy of Historic Lewes Farmers Market The Historic Lewes Farmers Market in Delaware made their market a "Living Lab" to answer two questions: What can we do to increase sales and attendance at our market? What can we do to increase sales and attendance of SNAP customers at [...]

VIRGINIA’S FARMERS MARKET HASHTAGS ON INSTAGRAM

Do you want to reach farmers and foodies in your area? Use Instagram and Use Hashtags. Hashtags help Instagram users find posts about topics that interest them, and -- for now -- it's a free way to expand your reach! Tips: Use up to 30 hashtags on each post Mix [...]

The Care and Feeding of the News Media

By Phil Easily, Harrisonburg Farmers Market How to make friends with the news media: feed them. Newspapers and broadcast media have a voracious appetite.  They’re always hungry for content.  But you can help because you have what they need and want. You have stories, and stories are their stock in [...]

Recipe for Social Media Success

Is your market's social media ready for customers? CeCe Dodd, VAFMA's President pulls together tips and recommendations in this presentation.    

Outreach and Social Media

INFLUENCER MARKETING FOR FARMERS MARKETS

Influencers Panel at the Virginia Farmers Market Conference Strategies & Tips for Engaging Influencers on a Shoestring Notes from the 2018 Virginia Farmers Market Conference compiled by Mary Delicate With the growth of social media – Instagram in particular – influencer marketing has exploded in popularity. It’s not [...]

CONNECTING TO CONSUMERS THROUGH PROGRAMS

photo courtesy of Scottsville Farmers Market By Deborah Smith of the Scottsville Farmers Market Every farmers market faces the challenge of attracting and connecting with customers and the Market in Scottsville is no different. This small market on the banks of the James River in the historic town of [...]

LESSONS LEARNED IN GROWING A FARMERS MARKET

Courtesy of Historic Lewes Farmers Market The Historic Lewes Farmers Market in Delaware made their market a "Living Lab" to answer two questions: What can we do to increase sales and attendance at our market? What can we do to increase sales and attendance of SNAP customers at [...]

VIRGINIA’S FARMERS MARKET HASHTAGS ON INSTAGRAM

Do you want to reach farmers and foodies in your area? Use Instagram and Use Hashtags. Hashtags help Instagram users find posts about topics that interest them, and -- for now -- it's a free way to expand your reach! Tips: Use up to 30 hashtags on each post Mix [...]

The Care and Feeding of the News Media

By Phil Easily, Harrisonburg Farmers Market How to make friends with the news media: feed them. Newspapers and broadcast media have a voracious appetite.  They’re always hungry for content.  But you can help because you have what they need and want. You have stories, and stories are their stock in [...]

Recipe for Social Media Success

Is your market's social media ready for customers? CeCe Dodd, VAFMA's President pulls together tips and recommendations in this presentation.