Project Description

Intrigued by a recipe for fruit vinegar found in a family cookbook from the late 1800s, Meredyth Archer decided to make a batch. She grew up in West Virginia drinking vinegar with her grandmother and the sweet and tart, fruity and sour taste reminded her of her childhood. The taste was so refreshing and familiar that she started making drinking vinegars, or shrubs, out of every fruit she came across. With the encouragement of her friends and family (husband Fielding draws the art on the label and used in the marketing materials), MOTHER shrub was born. Soon after launching, MOTHER shrub won the 2016 Best New Product Award at the Virginia Food and Beverage Show and Virginia Living Magazine’s 2016 Made in Virginia Award for Best Beverage. Delicious mixed with seltzer to make a soda or added to a cocktail, MOTHER shrub is now available nationally at The Fresh Market and numerous specialty and gourmet shops.