Previous Webinar Recordings


Getting to Greener Webinar

Jennifer Cole and Zach Huntington of Clean Fairfax share products and programs that markets and farmers can use instead of single use plastics. They also discuss how markets can promote their sustainability to reach new customers.

View the presentation and additional resources.



Marketing 101:
Clarify Your Identity to Connect With Customers

In this webinar, participants will be guided through simple exercises to find clarity in their identity and branding and connect with their ideal customers. We’ll also cover common mistakes small businesses make in their identity and branding, and tips and tricks for marketing on a budget (including new resources not discussed at the VAFMA conference!)



Virginia Industrial Hemp:
Current and Future Regulatory Structure

The 2018 Farm Bill legalized the commercial production and sale of industrial hemp. Virginia passed their Industrial Hemp Act in 2019 and the regulatory structure continues to change and evolve. As interest in hemp and hemp products grow, hear how both VDACS and the industry are responding now and moving forward.

About the Presenters

Erin Williams, Senior Policy Analyst, Virginia Department of Agriculture and Consumer Services (VDACS)

Erin Williams has been with the VDACS for over 12 years. She has served in a variety of roles, including Dispute Resolution Specialist and Policy and Planning Coordinator for the agency’s Division of Consumer Protection. She is currently a Senior Policy Analyst in the agency’s Office of Policy, Planning, and Research and serves as the agency’s Regulatory Coordinator.

Ms. Williams has coordinated VDACS’s work to administer the Virginia Industrial Hemp Law since its enactment in 2015. Additionally, she oversees the agency’s Industrial Hemp Grower, Dealer, and Processor Registration programs. Ms. Williams earned a bachelor’s degree in English from Mary Washington College in Fredericksburg, Virginia, and a law degree from Quinnipiac University School of Law in Hamden, Connecticut.

Kyle Shreve, Executive Director, Virginia Agribusiness Council

Kyle Shreve currently serves as the Executive Director for the Virginia Agribusiness Council, where he represents the Council’s diverse membership of businesses in both the agriculture and forestry industries. He holds a decade of trade association experience including representing the International Dairy Foods Association, Virginia Retail Merchants Association and the Virginia Association of Health Plans.

Kyle is originally from Pennsylvania and received a Bachelor of Arts degree in Political Science and History from The Pennsylvania State University. He moved to Northern Virginia in 2008 to begin his six-year tenure at the International Dairy Foods Association, focusing on legislative affairs at the federal level. Soon after receiving his Master of Professional Studies in Political Management from the George Washington University, Kyle moved to Richmond to work with the Virginia Retail Merchants Association as the Director of Government Affairs. He served in the role of Director of Policy at the Virginia Association of Health Plans prior to transitioning to the Virginia Agribusiness Council in May of 2018. Kyle lives in Midlothian with his wife Christie and their sons, Bennett and Connor.

Erin Williams’ Slides
Kyle Shreve’s Slides
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