More than 12,000 farmers markets operate in the United States and Canada alone, hosting some quarter million producers and small businesses. It’s a multi-billion dollar industry that is hiding in plain sight, rarely included in food system conversations or news stories. Big box stores slap “Farmers Market Fresh” signs above bins of imported produce and delivery services claim to “bring the farmers market to you”. Join Farmers Market Pro Catt Fields White to talk about how to raise our voices, call out greenwashing, and speak up for farmers markets.

Catt Fields White, Farmers Market Pros