Fields of Gold is a regional agritourism program designed to collectively market and promote the Shenandoah Valley’s agritourism sites and activities. It began in 2010 when local planners, economic development, and tourism officials teamed up with farmers and local agricultural organizations to “plant the seeds” for a regional agritourism program in the Shenandoah Valley. The purpose of Fields of Gold is to promote the Shenandoah Valley as an agritourism destination, create and retain jobs on the farm, and nurture an environment for entrepreneurism.
Presented by: Rachel Salatin, Agritourism Coordinator with Fields of Gold Farm Trail
Ms. Salatin began her work as the Agritourism Coordinator for the Fields of Gold program in early 2019. She oversees the marketing and promotion of the program through a variety of efforts and activities. Ms. Salatin has a background in marketing, event and program coordination with a passion for local, sustainable, community development from her experience growing up on a local Augusta County farm. Prior to her role with the CSPDC, she worked as Executive Director of the Beverley Street Studio School and as Membership Coordinator for the Artisan Center of Virginia. She holds a degree from the Art Institute of Charlotte, NC and an associate degree from Blue Ridge Community College.